Gang Starr's 1998 classic "Work" has been licensed for Bank of Melbourne's delightful new TVC.
The advert features an adorable CG penguin with big dreams of making it in the city, all while Bank of Melbourne assists along the way. Gang Starr's "Work" adds swagger and humour to the little bird's ambitions and creates an all round endearing commercial.
"Work" is taken from the legendary hip-hop duo's gold selling album Moment of Truth.
Check out the TVC below: