LONDON, UK - Universal Publishing Production Music (UPPM) today announces the launch of ‘BLOCK’, its new urban music focused label, which has been created in partnership with renowned urban and hip-hop music management firm, London Boy Entertainment (LBE).
BLOCK will kick off with a series of releases from an esteemed roster of commercial artists and producers from LBE, including ADP, Alan Sampson, Levi Lennox and Tiago. Collectively, the team has workedwith everyone from Rihanna, Alesha Dixon and Naughty Boy, through to Emeli Sande.
With roots in London, the new label willdraw on influences from the unique urban scenes of the UK and the US, with sounds and overtones crafted especially to suit the needs of TV, film, radio and advertising producers. Launching with albums spanning ‘R’N’B’, ‘Attitude’, ‘Urban Rhythms’, ‘Uplifting’ and ‘Pop’, BLOCK promises to be the go-to label for content editors looking for highest quality urban beats.
Commenting on the launch, Kris Pilling, UK Senior Producer (BLOCK), Universal Publishing Production Music (UPPM) said: “Production music clients love authentic urban music. It’s still quite an untouched landscape, so we’re thrilled to have BLOCK in our arsenal as it means we can offer content producers a quality of urban music that has only ever been available on the commercial side. BLOCK really does bridge the gap between commercial music and production music, and we are all very excited about its potential.”
Sef Naqui, Managing Director, LBE added: “The beauty of BLOCK is that we’re putting out music from the same pool of tracks that are being pitched to contemporary recording artists and labels across the world. UPPM works with us to select their favorites and then we act real quick to ensure they’re not signed up else where first. We’ve got such a strong set of producers now that we’ve got enough material to cover all channels. We’re really excited about the UPPM partnership because it puts our incredible artists in front of content creators world-wide, giving them potentially great media exposure, and us an additional income stream. And for UPPM clients itmeans they could be using music from the next big urban artists before they’ve even broken.”
To find out more about BLOCK please visit www.unippm.co.uk.