McLaren have unveiled a campaign – created by VCCP and music supervised by Soho Music – to promote their new 675LT model, combining power and beauty in equal measure. 

The haunting, rain-swept film is soundtracked by Rachel Zeffira’s stunning “The Deserters”; a touchingly beautiful track which neatly mirrors the slow-motion footage while juxtaposing the ferocity of the dog and growling engine of the car.