Hugo Boss have released a new campaign for their BOSS Bottled Eau de Parfum, starring actor Chris Hemsworth.
In the commercial Hemsworth represents “the Man of Today… who takes his own path to success”. The aspirational spot is soundtracked by Imagine Dragons’ anthemic “Believer.”
![Imagine Dragons “Believer” for Hugo Boss]( https://sitecoreaudioprod.umusicpub.com/sitecore_media/09D63FB7-A1E6-4B42-85C8-CC0976FF9ADB.jpg)